When you want to reach people with a message, a sign is an obvious choice. Unlike speaking word of mouth, a sign can communicate without constant human input. Yard signs in Detroit are just one way to do this. And they have plenty of applications—some you may not have thought of!
First, the obvious use
There’s one common and well-recognized use for yard signs that surfaces every time an election rolls around. That’s right, political signs. Used to show support for a favorite candidate, they crop up cyclically in neighbor’s yards and by the side of the road. Still, the popularity of using political yard signs may be waning.
However, there are plenty of other uses for these small signs—from business promotions to community events. We’ll dig into some below. But even these possibilities aren’t the extent of your options for yard signs.
Raise awareness for people or issues
While signs can take sides for a politician, they can also be used to promote policies as opposed to people. And some of these issues could even be bipartisan. For instance, a local group could use them to create awareness of a contested local-interest topic. Here’s a Virginia community where signs are lobbying for firefighters’ interests.
Promote community events
Additionally, you can put signs to work letting the community know about events they might want to attend. Even if you’re advertising your event elsewhere (like social media or bulletin boards) yard signs can still inform and remind. Here’s an Ohio community tapping into the power of yard signs—for a community yard sale.
Give directions with yard signs in Detroit
Of course, any time you’re trying to get to a destination, you need directions of some sort. Sometimes, you know based on prior experience. And other times, the GPS is invaluable. But what about the times that you’re almost all the way to your destination, yet need some indicators at the last moment? You’re just not sure which driveway entrance to use or where to park.
Well, as a business or individual you can take some of the guesswork out of problems like these for your patrons or guests. Don’t leave the poor drivers to figure it out for themselves. Instead, use yard signs to make directions clear. Placed by the edge of the road, they can tell guests where a birthday party is. Or, they can point patrons toward the main entrance of a business.
Use yard signs for your business
Since businesses want to communicate with current and future customers, they can put yard signs to work, too. Real estate agents might promote an open house using a yard sign. A company recently moving into the area might use a yard sign to announce that they’re “Now Open.”
Plus, if a company isn’t very visible from the nearby road, they could choose a yard sign with their logo. Placing it near the road could alert people passing that the company is there, even if their storefront isn’t visible.
And businesses can also use road signs to let customers know about one particular product or service among the many they offer. For instance, a medical clinic might promote its sports physicals with a roadside sign. That way, athletes or parents passing by will know that the clinic offers this specialized medical exam.
Yard signs in Detroit could even give a boost to small businesses operating out of the owner’s home. For instance, if you keep honeybees and have honey to sell, a roadside sign could help. Your neighbors might drop by for some. And drivers might stop as they pass by your house.
Yard signs in action
For those of you who like to see things in action, here are some yard sign examples. Yard signs have been used for:
Yard signs can also be used more than one way, too—as Xavier Cortada’s idea to upcycle spent political campaign signs demonstrates.
Shoot for a successful sign experience
As you create a great yard sign, remember to check on any rules and regulations that apply. This could include any ordinances set by the locality you live in. And it also could include any restrictions imposed by your HOA if you have one. Check ahead of time, so you don’t end up with any surprises after the fact.
Here’s another thing to consider. Unless your yard signs are designed to get the attention of pedestrians, you may want to make sure your vital information is large enough for passing drivers to see. For one thing, you don’t want your communication to be fruitless because drivers couldn’t see it. Plus, you don’t want your sign to cause an accident because a driver was trying so hard to see it.
Your sign company may offer design services in addition to their manufacturing. If so, they may be able to assist you here. See if they have wisdom to share in determining the optimal size for your sign’s text and other elements.
Say it with yard signs in Detroit
Whatever your message, consider using yard signs in Detroit as a way to get your message to your audience. From invitations to open houses or alerts about special promotions, get these signs in on the action. Create your signs thoughtfully, too. Learn more with The Importance Of Good Signage & The Psychology Behind How It Works. Or check out our Tips And Tricks To Creating The Most Effective Signs For Marketing.
A business owner looking for signs is like a kid in a candy store. There is a vast variety of options to choose from. Each of them is better for reaching specific goals. That’s why it’s critical to know your stuff before selecting a product.
Whether you want to provide some information or want to promote your company, it is essential to do a bit of research. Read on to learn more from our guide to types of signage and their uses.
Types of signage
The options that we are going to discuss fall into several categories. Here are a few of the primary groupings:
- Outdoor signs: These items are some of the most critical assets in an advertiser’s toolbox. They are all about increasing exposure. Often they will be placed right outside your physical location. Otherwise, they can be put up in strategic spots in the local area.
- Indoor signs: You can use indoor signage for a variety of purposes. They typically work best at your physical location. Many of them are aimed at informing potential customers about things. Other times they are meant to advertise specific aspects of the business.
- Persuasive signage: One of the most exciting uses of signage is to promote your business, service or product. So many products are made primarily to do this. They are great at persuading your customers to engage with your company in some way.
- Informational signs: Remember that not all signage is meant for advertising. You also need a platform to convey info through. This group includes things like way finders, directional signage, and menu boards among other things. They will often be at or near your place of business.
Deciding which of these groups will work for you can be a fantastic place to start. Let’s move on to looking at the specific types of signage in more detail.
1- Window graphics
The first kind of signs that we are going to talk about is window graphics. They are usually made from vinyl or perforated vinyl that has images printed on it. You fix them to your store’s window.
There are tons of customization options to work with. If you want to, you can use graphics that cover the entire space. Otherwise, you can go with smaller images or a few lines of text, whatever suits your goal.
This striking platform has more than one purpose. Because it is part of your physical location, it can become part of the decor for your storefront.
On top of this, you can use it as promotions for your products or services. You can use them to increase walk-ins to your location. Or you can use them to convey information like your trading hours.
2- Murals and wraps
These are another product type that you can place on the wall of your storefront.
Manufacturers mostly print these wraps on vinyl. This material makes the surface look shiny and vibrant.
But it’s vital to try to have yours professionally done. You don’t want it to become shabby too quickly and drag down the appearance of your storefront. Well-made examples of these signs are water resistant so that you can clean them with water and soap.
Murals and wraps are a great option if you want to spruce up your store. You can advertise aspects of your business, focus on aesthetic appeal, or aim to inspire.
3- A-frame sidewalk signs
Sidewalk signs are outdoor products, which are lightweight and cost-effective. Besides this people love them because they can be moved around as you want.
It is all about grabbing passersby attention. So, make it pop. Use catchy phrases and vibrant colors to draw people’s eye.
You can usually put them on the sidewalk in front of your physical location. Or in the vicinity of your store. These are the areas where it will have the most impact.
Here are a few productive uses of A-frame sidewalk signs:
- You can use them to point potential customers in the direction of your business. Put it at the other end of the street and indicate the route to your place.
- Print your menu on the sign. Customers find it super convenient when they can see what’s on offer without even stepping foot in the restaurant.
- Use the board to inform customers about your trading hours and other important info.
- Show-off in-store promotions and specials. It can be the ideal way to entice potential customers to support your business.
4- Vehicle graphics
Talk about moveable. You don’t get much more mobile than that vehicle graphics. They are wraps that you can have fixed to any means of transport.
If you have business vehicles, you can mark them with these. But you can even stick them onto your own automobiles for extra exposure.
The best feature of these signs is that they will move around wherever you go without any extra effort. You can use them to promote your business and distribute important info like your contact details and location.
A pro tip is to go for laminated wrapping material. This can boost its lifetime and give you much more value for your money.
5- Floor graphics
In contemporary advertising and business, any and every surface is fair game – this includes floors.
Floor graphics are a great resource that you can use. You can use them to point out directions or specials in your physical location. But they also make brilliant advertisements.
Make sure that you get decals with heavy duty laminate to keep them in tip-top shape.
Don’t be afraid to get creative. There are no limits to what you can do with these products. Here are some fantastic graphics examples to inspire you.
6- Banner Signs
One of the most popular signage products is banners. They don’t go out of style.
A key benefit of this product is that they are low cost yet they can be super useful.
Banners are commonly used to advertise events like conferences or opening events. However, you can also use them to promote your business on a longer-term basis.
The signs are extremely customizable. Printers usually have a wide range of sizes, shapes, and every color under the sun available.
You can use them inside or outside. But make sure that you let your printer know beforehand how you plan to use your banner. And ask if the company has heavy duty material for outdoor spaces.
7- Safety signs & decals
All businesses need to take necessary safety precautions. An essential part of this is to use symbols to warn of any hazards or inform people of any rules that are there to keep everyone safe.
There are policies which indicate what signage each business should put up.
Here are a few possible signs:
- General danger signs
- Electrical safety sign
- Biohazard sign
- Chemical hazard sign
- High voltage warning
- Fire escape signs
You can have these printed on aluminum-backed boards or sticker type decals.
Take a look at this article for more information on safety signs that you need in your business.
No matter what your business is, you will be looking for a way to inform people about your name. It is usually put up right in front of your physical location on the wall. One way to do this is to use letter signs.
You can use these to spell out anything you want, and you can even choose the font.
Dimensional ones are 3D signs that can help you make sure that your name stands out.
Channel letters are plastic or aluminum. They are also three dimensional. But what makes them different is that they are lit up in some way. You can light them up with neon or LED from the back or front.
9- Monument signs
Another exterior sign is monument signs. These are freestanding pieces that generally sit low down on the ground.
You really have lots of options with these boards. Mostly you will have control over the sign and the actual base on which you fit it. The structure is often built from masonry or a combination of this and metal.
These signs tend to look very prestigious and grand.
You can use them to indicate the name of a business, directions, or a place.
10- Pylon signs
Pylon signs are also a freestanding structure. Most essentially, they are board that you place on top of a pole or poles. But other than that, the sky’s the limit.
Like with many other signs you can customize these from top to bottom. You can decide on the size, shape, height and even amount of boards on the pole. For example, many office parks or shopping complexes have a tall pylon sign with different sections for every business.
Therefore, these products can be used to give directions, advertise something or inform people of a place’s name.
11- Yard signs
If you are looking for a temporary solution, yard signs can be the way to go. These products are boards corrugated plastic called coroplast on which you can print graphics or information.
Lightweight and water-resistant these pieces give you real bang for your buck. They can work well if you are working on a budget. You can typically secure them to some poles and move them around as you need them.
All of these features means that they are particularly popular with real estate agents to advertise specific properties. Yard signs are brilliant for events too.
12- LED message centers
But what if you are looking for a sign that can be changed daily or even more than once a day?
Electronic message centers could be the right choice for you. They are computerized boards which display messages in LED lights. Letters and numbers can move across the screen or flash in turns. So there is almost no limit as to how much content you can display.
Their most common purpose is to convey essential messages or information. That is why schools, churches among other organizations love to use them.
You can mount the LED section of the board on a sign that gives more information like the name of the business.
13- Menu boards
Nowadays, running a successful restaurant is about more than just cooking delicious food. It also requires effective promotions and a pleasant atmosphere.
A core part of any restaurant, takeaway, or cafe is their menu board. It is an essential piece of signage which tells your customers everything they need to know about your menu. That is why it is vital that it fits the personality of your business and appeals to your clients.
The following are four common types of menu boards:
- Static-printed menu boards: These are a great option for places whose menu doesn’t change often. Owners often put them into snap frames so that they can change them out when they do make changes. They are very inexpensive.
- Dry erase menu board: These are signs that manufacturers print on a laminate material. You have the ability to write on these, erase specials, change prices, and so on. These are the product for you if you make frequent changes.
- Magnetic menu boards: People make this product out of magnets so that you can exchange certain pieces of it. This is why they work well if you offer specific items on specific days.
- Digital screen menu boards: These are the newest menu signs on the market. For many owners, they are the perfect solution because you can change them as often as you want without extra printing costs. You can even show videos on the board.
These are most of the primary types of signage that are available. They cater to all kinds of budgets and goals. But it is by no means an exhaustive list.
We make all of these categories of signs and more at Signarama. And we can help you to turn your vision into reality. For a complete list, here are the types of signage that we offer.
Besides choosing the right product, it is crucial that you focus on every aspect of the sign’s design. It is a vital part of making it as impactful as possible.
Detroit Fleet Graphics…the way to stay in the eye of your consumer!
We all know the importance of advertising for our companies but many people are just starting to understand the best ways to do so. Sure there are business cards, company filers, and even door to door face time, but in today’s busy life, fleet graphics are one of the best ways to get your business recognized.
Imagine sitting at a stop light waiting impatiently for it to turn green when you notice a truck pass buy with plumber graphics on the side of it, you grab your phone and dial the number on the side because your sink at home has that everlasting drip and you need it fixed. Your problems are solved and you aren’t even to work yet…
Now picture being the owner of the plumbing company that just received a phone call from a guy sitting at a stop light that saw your vehicle drive by him leaving a previous job. Him, being only one of the twenty at the intersection that saw it, called and booked an appointment for later that evening and just like that you have another job!
That is just one example of how fleet graphic can change your business, and build your reputation by your drivers just simply doing their jobs.
What are fleet graphics?
- Fleet graphics are basically a uniform graphic that is applied to all of your company vehicles so they can gain exposure for your business while they are off company premises.
- Fleet graphics by Signarama Detroit are vehicle graphics that can be applied and removed from any vehicle with no damage being done to the original components of the vehicle.
- Fleet graphics can be as large and bold or small and subtle as you would like but either way they will make a statement to the customer.
What will fleet graphics do for your business?
- Whether you have two or one-hundred company vehicles; you’re a big trucking fleet or a small business, fleet graphics are the way to help boost recognition for your brand and stay in the eye of the consumers they service.
- Fleet graphics will put your customers at ease when they see your vehicles pull into their driveways, because they have instant recognition of who you are.
- Fleet graphics will keep your name out in the public eye all hours of the day as a constant reminder that your business is out there and ready to help.
At Signarama Troy we are here to help you get your business recognized. Our team of fleet graphic specialists is ready and waiting to get started on wrapping your vehicles and make your advertising budget worth every penny!
What is Digital Signage?
Digital signs are like having your own TV station to advertise to your customers inside your place of business.
Digital Signs are primarily used to communicate sales, promotions, and help up-sell customers on the establishments various products and services. They act as a modern day sales person. Consumers don’t mind watching a screen to learn about new products and promotions and in fact most find it quite enjoyable. They also serve to increase marketing compliance for many organizations such as banks and reduce printing costs.
Digital signs are not a TV or picture slide show. They are something far more unique that. Digital signs are referred to as Social Television most frequently. This newer form of media is a remote controlled distribution of media across a network of displays. It is most often found in high traffic areas with larger dwell times. You commonly see them at public venues or at point-of-purchase. Signarama Troy | Metro Detroit’s Digital Signage System can play most any file type and even do really cool things like integrate with live TV or live updates from your Facebook wall. If you can dream it, our talented staff of developers and designers can do it.
The only thing that matters is that it does the job it sets out to do. Here are a few numbers that may grab your attention and prove the effectiveness of digital signs.
An Arbitron study surveyed 1,400 shoppers about Digital Signs.
- 81% of shoppers remember the content.
- 40% of shoppers more likely to purchase.
- up to 700% sales lift on new item intros.
A National Restaurant Association study of Digital Menus revealed:
- 49.1% Lowered Costs on Menu Changes
- 47.2% Increased Customer Satisfaction
- 37.1% Increased Sales of Promotional Items
- 37.7% Improved Operational Efficiency
- 18.9% Increased Sales of High Margin Items
- 42.3% Recouped Their Investment Within 1 Year.
- 89.5% Recouped Their Investment Within 2 Years.
- 100% of Restaurants Saw a Sales Lift.
At Signarama Troy/Metro Detroit, we strive to use the latest and greatest materials to produce signs. Lately, the trend has been to utilize more materials which can be recycled or re-purposed. Our goal is to leave less of a carbon footprint and follow the trends of our industry. There are several benefits to recycling including We are currently working with a new company to aid our facility in recycling more and more materials we have as scrap. Our suppliers and vendors have taken notice as well, and are pushing these trendy products to us. The latest material we have come across is FiberMate™ Recyclable Rigid Print Media.
FiberMate™ is a wood fiber panel with a white water-based UV print coating known as Eco-Finish™ on both sides. The white Eco-Finish print coating is designed to provide excellent ink and paint adhesion on both sides allowing for double-sided printing application. Made in the USA, this material is made of 100% recyclable fiber and can be recycled in either “wood” or “paper” waste stream (assuming printing ink or mounting material is recyclable).
The material is very versatile in its applications. FiberMate™ Recyclable Rigid Print can be used for P-O-P displays, exhibits & kiosks, framing, and other signage. Available in two sizes, 3.2mm and 5.5mm both in a 4’x8′ sheet, the options are endless and large enough to accommodate just about any signage need. At Signarama Troy/Metro Detroit we are capable of using the composite sheets for digital printing, painting, saw cutting and routing.
Interesting Recycling Facts – Paper
- Recycling 1 ton of paper saves 17 mature trees, 7,000 gallons of water, 3 cubic yards of landfill space, 2 barrels of oil, and 4000 kilowatt hours of electricity. This is enough energy to power the average American home for 5 months.
- The process of recycling paper instead of making it from new materials generates 74 percent less air pollution and uses 50 percent less water.
- Manufacturing recycled paper uses 60 percent of the energy needed to make paper from new materials.
- Over 73 percent of all newspapers are recovered for recycling. About 33 percent of this is used to make newsprint the rest is used to make paperboard, tissue, or insulation.
- A little more than 48 percent of all office paper is recycled. This is used to make writing papers, paperboard, tissue, and insulation.
For more information on FiberMate™ Recyclable Rigid Print please visit: http://graphicdisplayusa.com/en/articles/fibermate-product-literature-samples-describe-new-recyclable-rigid-print-media/
For more information on the benefits of recycling please visit: http://www.benefits-of-recycling.com/interestingrecyclingfacts/
Get noticed with a customized pop-up tent from Signarama Troy! For your business or personal use, a custom pop-up tent is more than just an expense, it’s an investment which represents you! From conception to completion our team of experts can help you create a tent just right for your needs. We have many options of colors and sizes to choose from.
Custom pop-up tents set up very easily and break down, with the canopy in tact, into a very compact space. Many come with a case for ease of transport as well. They are lightweight and set up in typically under 10 minutes.
When providing you with a quote for a customized pop-up tent, there are many factors that effect the price. Size, number and location of imprints, and colors all have an impact on costs. Common sizes for a pop-up tent are 10’x10′ and 20’x20′. You should choose the size based on where you are setting the tent up and how often you will be able to use it.
Any corporate logo, team name, group affiliation, or other type of image is right at home printed on one of our high-quality custom pop-up tents. Once you’ve selected the perfect canopy, we can take any graphic or image and turn a canopy into an amazing custom tent. Here’s some ideas on where you can use your pop-up tent!
Get noticed with a customized pop-up tent from Signarama Troy by using one at:
- Trade Shows
- Outdoor Concerts
- Corporate Events
- Car Shows
- Food Tents
- Festivals & Fairs
- Craft Shows
- Garage, Yard & Estate Sales
- Graduation, Birthday & Anniversary Parties
Summertime typically means construction time on highways and local roads! Especially in the Metro Detroit area! At Signarama Troy we have been producing many forms of temporary construction signs for various uses throughout area roadways. A-frame signs are a great way to prominently give drivers direction and warn them of upcoming slowdowns or detours. They can be used in many different ways on the road, sidewalks, and driveways. The signs to the left are an example of temporary construction signs for an oil company to warn drivers of venting and flaring off pipeline maintenance. This example shows a yellow frame with black ready to apply vinyl applied directly on the board. We can completely customize your sign to be tailored to your needs. We offer several different types of A-frame signs to express just the right message!
Another option for temporary construction signs is to use coroplast. Coroplast is a fluted, lightweight plastic that is waterproof and durable outside. You can also use a banner to affix to fencing around the perimeter of a construction site. Any way you choose to have your temporary construction signs made, Signarama Troy has just the solution you need!
As a friendly warning, use the link below to plan your route around major construction projects throughout Michigan!
Where can I get coroplast yard signs in bulk, you ask? Signarama Troy is your place! Ordering coroplast signs in bulk from Signarama Troy is an easy process! Whether you need to order 100 or 600 signs, we can fulfill your needs. We produced the above coroplast signs in bulk for the Royal Oak Youth Soccer Association. They required 600 signs to advertise upcoming tryouts in the Metro Detroit area. We printed 200 signs of 3 different designs for the organization located in Royal Oak, Michigan. At Signarama Troy, we were able to make the signs for them in timely manner utilizing our HP flatbed printer. The printer allows us to push up to 4 cut substrates at a time, essentially providing us with the opportunity to offer coroplast yard signs in bulk at a reasonable price to our clients.
Coroplast is one of the most common materials we use with our flatbed printer. It is a light weight, fluted, non-toxic plastic that is waterproof, shockproof, and has the advantage of being inexpensive. The printer is also able to handle printing directly onto dibond, aluminum, styrene, foam-core, gator-foam, MDO, magnetics, acrylic and cardboard along with several other materials.
To place your order for coroplast yard signs in bulk just contact Signarama Troy at (248) 585-6880 or order online at MichiganSignShops.com!
10 Uses for coroplast yard signs in bulk!
- Sporting Events
- Church Functions
- New Business Opening
For more information on the Royal Oak Youth Soccer Association please visit: http://www.roysa.com
Are you throwing a party and looking for a great custom banner to surprise the birthday girl or boy and don’t know where to get started? We can help you from A to Z when getting your event ready. We can customize everything from banners to yard signs to directing traffic to your event.
Many people go to custom party supply stores and order a generic sign with the birthday persons name stuck into it? Most of the time you are paying for a simple paper banner that is only temporary. When you order a banner from SIGNARAMA you are getting something that will last through weather or crazy foam parties if that is what your event calls for. So come in and allow us to custom design your banner to your events theme. We have designed banners for birthdays, baby showers and even divorce parties. There are a ton of options you can look at when designing your own custom party banner. We simply take your colors or theme patterns and turn your dream into banner. All your attending people will love the custom look and want to take many pictures by it. It even serves as souvenir for your birthday girl or boy to cherish for years to come.
Need more than just a banner to get your event off with a hitch? Yards signs another great option to get people to your event. You can even add yard signs to your event for decoration or a crazy count down. Yard Signs can be any design and color. Its really up to you and your events theme.
There are endless possibilities for signage when throwing an event. Stop in anytime at SIGNARAMA and allow us to customize your party banners or any other signage you would like to get up at your event.