LED Signs in Metro Detroit

Benefits of LED Message Centers

LED message centers deliver one of the highest returns on investment of any advertising medium because they combine unmatched flexibility with constant visibility. Instead of a static sign that’s expensive to change, you get a powerful, programmable marketing tool that works for you 24/7.

Key Benefits Include:

• Instantly change messages from any computer or mobile device
• Advanced scheduling tools (e.g., show specific messages only on Tuesdays from 3:45–4:00 pm)
• 5-year manufacturer warranty on LEDs and major components
• Free software and technical support for the first five years
• Monochrome (Red or Amber with 4,096 shades) or upgrade to full color (8.6 billion shades)
• Multiple communication options (Wi-Fi, cellular, Ethernet) to fit your needs
• Flexible financing, lease, or purchase options available

Electronic LED message centers eliminate the labor costs and safety risks associated with manually changing traditional reader boards. You can update promotions, events, hours, or urgent notices in seconds.

These signs automatically adjust brightness and contrast for perfect daytime and nighttime visibility, improving both safety and readability for passing traffic. Because you can program different messages throughout the day, your sign can promote daily specials, highlight community events, share public service announcements, and strengthen your local brand, all at the same time.

An LED sign acts as your “salesman on the street,” continuously attracting new customers to your location without the high cost of other advertising. It lets you target your immediate trade area, test messages in real time, and display professional logos and graphics exactly as designed. In the Metro Detroit area, few advertising investments deliver better ongoing value.

Case Studies

Signarama of Troy has successfully designed and installed numerous large-scale LED message centers across Metro Detroit. Here are a few standout projects that showcase our expertise:

City of Madison Heights City Hall

One of the most prominent electronic message center projects that Signarama has installed is the City of Madison Heights City Hall sign. We replaced an outdated, high-maintenance incandescent bulb sign with a modern Hyperion LED message center. Using the existing cabinet, the new sign quadrupled the amount of text that could be displayed while dramatically improving visibility, energy efficiency, and reliability.

Metro Detroit School Districts

Signarama was selected from more than a dozen competing sign companies to deliver two of the largest electronic message center projects in the region. We installed a total of 20 new LED signs for Mt. Clemens Public Schools and L’Anse Creuse Public Schools. These installations now provide clear, dynamic communication to students, parents, and the community.

Laurel Manor – Livonia, Michigan

Our largest LED sign installation to date stands at Laurel Manor in Livonia. This impressive 8 ft × 16 ft full-color LED message center is topped with a matching 6 ft × 16 ft custom routed sign cabinet. Positioned for maximum exposure, the sign is easily visible from I-96 just east of I-275.

This project marked a first for the City of Livonia, which previously did not allow LED signs. After months of presentations and negotiations with the city council, we secured approval, setting a new standard for high-impact signage in the area.