About The Client
Jet’s Pizza is a local eatery that first opened its doors in 1978 in Sterling Heights. Since then, the Jet’s franchise has opened over 300 locations across 20 states making it one of the most well-known pizza restaurants across the nation.
Project Overview
Our National Branding office was contacted by this particular franchisee to update their exterior window vinyl, as they wanted something eye-popping for customers when they walked up to the store.
The store wanted visually appealing graphics while also being opaque. With this, we recommended the perforated vinyl. With perforated vinyl, customers are able to see out of the store, which they wouldn’t be able to do with standard full-color graphics. The illusion created completely transformed the storefront of Jet’s!
Once we had the design completed, it was sent to the marketing team for their final approval. Our number one priority on a national level is ensuring that we are brand compliant. All designs that we are offering to the stores have been personally approved by the marketing department.
The Result
The store has been extremely satisfied with the update, as their previous vinyl was peeling and outdated. Since then, we have worked with this franchisee on close to 15 additional stores, completing everything from window graphics to exterior wall signage.