Detroit Fleet Graphics…the way to stay in the eye of your consumer!
We all know the importance of advertising for our companies but many people are just starting to understand the best ways to do so. Sure there are business cards, company filers, and even door to door face time, but in today’s busy life, fleet graphics are one of the best ways to get your business recognized.
Imagine sitting at a stop light waiting impatiently for it to turn green when you notice a truck pass buy with plumber graphics on the side of it, you grab your phone and dial the number on the side because your sink at home has that everlasting drip and you need it fixed. Your problems are solved and you aren’t even to work yet…
Now picture being the owner of the plumbing company that just received a phone call from a guy sitting at a stop light that saw your vehicle drive by him leaving a previous job. Him, being only one of the twenty at the intersection that saw it, called and booked an appointment for later that evening and just like that you have another job!
That is just one example of how fleet graphic can change your business, and build your reputation by your drivers just simply doing their jobs.
What are fleet graphics?
- Fleet graphics are basically a uniform graphic that is applied to all of your company vehicles so they can gain exposure for your business while they are off company premises.
- Fleet graphics by Signarama Detroit are vehicle graphics that can be applied and removed from any vehicle with no damage being done to the original components of the vehicle.
- Fleet graphics can be as large and bold or small and subtle as you would like but either way they will make a statement to the customer.
What will fleet graphics do for your business?
- Whether you have two or one-hundred company vehicles; you’re a big trucking fleet or a small business, fleet graphics are the way to help boost recognition for your brand and stay in the eye of the consumers they service.
- Fleet graphics will put your customers at ease when they see your vehicles pull into their driveways, because they have instant recognition of who you are.
- Fleet graphics will keep your name out in the public eye all hours of the day as a constant reminder that your business is out there and ready to help.
At Signarama Troy we are here to help you get your business recognized. Our team of fleet graphic specialists is ready and waiting to get started on wrapping your vehicles and make your advertising budget worth every penny!
At this point, I’m sure everyone has seen a vehicle drive by, advertising their business, or service, with either a magnet, die cut decal or a full vehicle wrap.
What about custom modifications to the average persons car, truck or van? Okay, let’s be real most of us have seen a NASCAR race or that movie with the bald headed ripped dude… Vin… anyways, those graphics are above and beyond “flash” and “pizzazz”, but for someone who wants to add a little signature flair to their own vehicle, what are the options?
I present to you 3M Scotchprint 1080 Wrap Film!
Now, don’t let the long name scare you away, this stuff is great! It comes in a few styles of Carbon Fiber print as well as an array of other finishes including Brushed Metal, Satin, Matte and Gloss.
With a bunch of colors and styles to choose from, I’m sure you can find color and finish to fit your needs.
Did I mention not only wraping the exterior but the interior of your vehicle as well?
Worn out dash? Not a problem! These 1080 Films work wonders on interior trim and molding pieces.
So for now, no matter what you drive, or how you drive it, just remember you don’t have to be fast and ferocious to wrap your everyday automobile. Just a little creative.
Before we answer your question about getting your vehicle wrapped in Detroit, we would like to ask you a few questions.
Questions to Ask Yourself Before Getting Your Vehicle Wrapped
- Do you want to maximize brand awareness of your company?
- Do you feel like the sign on your building is limited in reaching your potential customers?
- Do you ever use your car, truck or van, for business appointments such as deliveries or installations?
- Do you want people to take that “second glance” at your Detroit company?
- Do you want your brand to stand out above the competition?
If your answer is “Yes” to any of these questions, then the answer to yours is obvious: Yes! You should get your vehicle wrapped!
Vehicle Wraps Stand Out Above The Competition
Vehicle wraps can help you stand out above the competition because they aren’t as common as a typical business sign. When it comes to advertising, we as a society have come to block out most of it. If you spent a day driving and walking through Metro Detroit, just counting all of the advertising you could find, you’d be amazed at how many places it shows up: television, Internet, building signs, t-shirts, window graphics, yard signs, etc. We have just learned to tune most of it out.
The key is to move onto some non-traditional advertising that produces the wow factor for the second glance. The first look will often be ignored, but if you can get your potential customer to do a double-take, then you’ve made an impression, if only even in the slightest way.
Vehicle wraps have been around for quite a while, but they don’t dominate the general population of vehicles the same way that commercial buildings do. Just about every commercial building in Detroit has a sign, but not every Detroit vehicle has graphics.
Vehicle Wraps Are Mobile Signs
Also, your vehicle is mobile. You can get your brand name out to more than just those who drive by your business every day. If there’s an area of town you feel would have more effective results, take a drive and bring your name to them!
The other benefit of having mobile signage is that you can use it as additional signage towards your building when you are parked in front or nearby. If you are in a strip mall where your storefront may be offset a bit, consider parking your wrapped vehicle closer to stoplight traffic for that extra visibility.
Vehicle Wraps Are Meant to Complement
Don’t get me wrong though, building signs are still effective, and they always will be. If you are debating between vehicle graphics and a sign for your building, I’d say go with the sign. Vehicle graphics are meant to complement your building signage, not replace it.
Also, always, always make sure your wrap is on brand. Brand continuity is important for any business. It gives your customers trust that you are an established and reputable brand, so please keep this in mind as well when getting your Detroit vehicle wrapped.
Where Do I Get My Vehicle Wrapped in Detroit?
Of course, the answer to that question is SIGNARAMA Troy. We specialize in both designing and installing vehicle wraps. Detroit is a city that has lots of opportunity for increasing your brand awareness, so contact our vehicle wrap experts today! We guarantee you will be happy with the results!
We are proud to be the strongest vehicle wrap company in Detroit. We are MASSIVELY proud to be a small business in Detroit… the home of the American Auto Industry. We work on Chevy, Ford & Chrysler vehicle wraps every day of the week!
Vehicle wraps have one of the strongest return on investments (ROI) in the advertising industry. Here is a bit of information to help you make your decision!
Here are some stats from the American Trucking Association and the Outdoor Advertising Association of America (a nonprofit group that tracks advertising statistics) indicate that car wraps advertising cost less than $1 per thousand impressions. Compare that to $2 for static billboards or $22 each day for a quarter-page newspaper ad, and it’s no wonder that the vehicle wrap industry is steadily growing. Based on this information, vehicle wraps appear to provide the lowest cost per impression of any advertising method.
Some statistics compiled by the Outdoor Advertising Association of America:
– 19 out of 20 Americans are reached by media targeting vehicle drivers and passengers.
– The average American has traveled more than 300 miles during the last week.
– A single vehicle wrap can generate 30,000 – 70,000 impressions each day
We are VERY excited to be working on a vehicle wrap for Jen Priester Photography!
This project highlights not only our design skills for vehicle wraps, but also our abilities to wrap unique vehicles.
We are very excited to see how this excellent type of exposure really impacts Jen’s photography business.
Her photographics of newborn babies are fantastic, and make for a very eye-catching vehicle wrap project!
Please click ‘Like’ below if you like this design and think Jen should use it for her advertising! (You also get to become a fan of the coolest sign shop in Detroit!)
These rust-proof, theft-proof sign systems can also be customized to include business card or brochure holders as well. Think of the business you could get while your vehicle is parked in a high traffic area such as a grocery store, tailgating event, mall, school, etc!
You can also use the system to show pride for your favorite sports team. If you can imagine it, we can get it on a sign and attached to your vehicle. Contact us today for more info and pricing.
Sign-A-Rama of Madison Heights of course! “We offer a complete solution for Detroit fleet graphics” said Michael Stephens from our sales department. “We understand timing and ensuring the same look and feel are the two most vital aspects of a complete fleet vehicle graphics package.”
Sign-A-Rama Madison Heights has completed another great Ford Transit Connect Vehicle Wrap! The transit connect wrap experts at MichiganSignShops.com are proud to wrap more cars than any other sign shop in Detroit!
Shane Dufresne is another happy customer!
Sign-A-Rama recently “wrapped” up another great project for Kathy and Andy Keiper and their great company Advanced Infrared Thermal Imaging.
The trailer wrap experts at Sign-A-Rama Madison Heights are really focused on their customers needs. Building a brand in Detroit was very important to Kathy and Andy Keiper, and the vehicle wrap team kicked into high gear. The entire trailer graphics project started with simple sketches and various mixed pieces of artwork from the Keiper’s. The finished project has turning heads up and down I-75 ever since!
Take a look at our most recent vehicle wrap that we completed for Huntington Ford. Huntington Ford came to us to find an updated graphic solution for one of their courtesy shuttle vehicles, the Ford Flex. What a cool Detroit made vehicle to wrap!
Updating from the previous vehicle design of cut vinyl, our design team created an outstanding full color custom partial vehicle wrap that sets their car apart from any other. Sign-A-Rama loves doing dealership vehicle wraps!